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Raise Your Game, Not Your Voice: Why Compliance & Marketing Are an E&C Dreamteam!

Integrity Through Compliance podcast artwork
Integrity Through Compliance
Raise Your Game, Not Your Voice: Why Compliance & Marketing Are an E&C Dreamteam!
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In this episode, AMI’s Jay Rosen interviews Lisa Beth Lentini Walker and Stef Tschida about their new book, Raise Your Game, Not Your Voice. They wrote this book because they saw the importance of clear, effective communication to manage through tough situations like data breaches, acts of terrorism, and other chaotic events and in the day-to-day interactions that make or break a career.

In an era of automation, working from anywhere and disconnection, the impact of true communication has never been so needed or so challenging. Some consider communication a “soft” skill or afterthought, but we strongly disagree. We have seen firsthand that effective communication aligned with business objectives—and targeted to the audience—has a significant impact on any initiative. This is especially true given the significant amount of transformation so many organizations are navigating as the workplace and business itself continues to change rapidly. The book addresses everything from being an effective member of an organization and intentionally managing relationships to practical tips on how to communicate clearly and partner with key stakeholders and internal resources, when applicable.

This book is for anyone who wants to use communication to be more effective in their role – from practitioners entering their careers, to mid-career professionals wanting to start off on the right foot at a new organization, to seasoned leaders looking to level up or help their teams get more done. Our intent is to help readers realize their organizational and career goals in way that is sustainable.